Certificate in Personal Branding

The Certificate in Personal Branding helps students to gain an overview of various personal branding strategies, including financial planning, entrepreneurship, digital technologies, marketing/sales, and communication laws or public relations. Students who want to pursue self-employment opportunities using own personal brands, such as student athletes, musicians, artists, social media influencers, bloggers, dancers, authors, or any other freelancers would want to seek this degree. This is an interdisciplinary, 18-credit-hour degree is offered to both resident and distance students. Students may take courses from personal financial planning, management, textile and apparel management, journalism, graphic design, and/or agricultural business management areas. The courses are offered 100% online asynchronously so students will have flexible learning experiences.

Requirements

FINPLN 1000iGen Money3
FINPLN 2183Personal and Family Finance3
MANGMT 2700Introduction to Entrepreneurship3
or ABM 3283 Fundamentals of Entrepreneurship
ARTGD_VS 1400Digital Tools and Concepts3
or AGSC_COM 3240 Communicating on the Web
T_A_M 4000Digital Marketing Strategies for Fashion3
JOURN 1050Public Relations and Image Management for Non-Majors3
or JOURN 4000 Communications Law

Plan of Study

First Year
FINPLN 1000iGen Money3
MANGMT 2700Introduction to Entrepreneurship3
AGSC_COM 3240Communicating on the Web3
Second Year
FINPLN 2183Personal and Family Finance3
T_A_M 4000Digital Marketing Strategies for Fashion3
JOURN 4000Communications Law3
Total Credits18