Certificate in Personal Branding
Begin Admitting Fall 2022.
The Certificate in Personal Branding helps students to gain an overview of various personal branding strategies, including financial planning, entrepreneurship, digital technologies, marketing/sales, and communication laws or public relations. Students who want to pursue self-employment opportunities using own personal brands, such as student athletes, musicians, artists, social media influencers, bloggers, dancers, authors, or any other freelancers would want to seek this degree. This is an interdisciplinary, 18-credit-hour degree is offered to both resident and distance students. Students may take courses from personal financial planning, management, textile and apparel management, journalism, graphic design, and/or agricultural business management areas. The courses are offered 100% online asynchronously so students will have flexible learning experiences.
Requirements
| FINPLN 1000 | iGen Money | 3 |
| FINPLN 2183 | Personal and Family Finance | 3 |
| MANGMT 2700 | Introduction to Entrepreneurship | 3 |
| or ABM 3283 | Fundamentals of Entrepreneurship | |
| or T_A_M 3800 | Retail Entrepreneurship | |
| or MANGMT 3720 | The Entrepreneurial Mindset | |
| ARTGD_VS 1400 | Digital Tools and Concepts | 3 |
| or AGSC_COM 3240 | Communicating on the Web | |
| or JOURN 4254 | Tools, Techniques and Technology of Visual Storytelling | |
| T_A_M 4000 | Digital Marketing Strategies for Fashion | 3 |
| or JOURN 4820 | Social Media and Audience Strategy | |
| or JOURN 4262 | Digital Strategy I | |
| JOURN 4000 | Communications Law | 3 |
| or JOURN 4256 | Public Relations | |
Plan of Study
| First Year | Credits |
|---|---|
| FINPLN 1000 | 3 |
| T_A_M 3800 | 3 |
| JOURN 4000 | 3 |
| 9 | |
| Second Year | Credits |
| ARTGD_VS 1400 | 3 |
| T_A_M 4000 | 3 |
| FINPLN 2183 | 3 |
| 9 | |
| Total Credits: 18 | |